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entrepreneur checklist
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Startup guide
to found a company must be sexy or how to start business in germany
by Jens Hoffmann
Contents
Introduction
Chapter 1 : Business idea
Chapter 2. Business plan
Chapter 3. Legal form of the company
Chapter 4. The Market
Chapter 5. Financial Planning
Chapter 6. PR, Sales & Marketing, visual style
Chapter 7. Social safeguarding
Chapter 8. Location
Chapter 9. Realization and formalities
Chapter 10. Business plan (sample)
Introduction:
The steps to success – check it out
The inofficial berlin*startup entrepreneur checklist:
From the uniqueness of the business idea to the business plan, searching for capital, location, marketing, entry into the German trade register and a lot more.
Chapter 1: Business Idea
You need an innovative idea; which can either be a new one or also an existent idea, that should be improved or transferred to new markets.
In order to be successful your company/business model needs a clear sense of purpose that’s people understand. Your idea should have to be unique and the identity should spring from yours roots. The products that your company makes or sells must project your standards and values.
You should find the right partners for your business idea.
Test the idea before going public.
You should ask yourself a few questions:
Do I have the personal qualification?
Do I have the technical qualification or the right technic partner ?
What do specialist think about the business idea, the product as well as the service?
What does your friends think about it?
Which added value does your offer have for the customer?
What`s new?
Are there products with comparable added value?
What does your product/service cost?
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