|
|
|
research / germany
|
Seite:
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
Zurück zur Kategorie
research / germany
|
Branding is a sign of quality and avoids anonymity. Moreover branding facilitates
customer loyalty and avoids the threats of substitution in competition. It makes
differentiation real and opens the door to a price premium. Although branding is a time
consuming and cost intensive process it should be considered even in developing
countries to make such an investment which might pay off later on. However it should be
kept in mind that brands deliver competitors a platform for attack.
|
|
|
Kontakt : webmaster
|
|
|
|
|
|
